June 2008 masthead
CommerceTel News
CommerceTel Powers Fan Interactivity with "The Jerry Springer Show"
CommerceTel's C4 System Poised to Propel Ad Agencies' Service Offering
Try CommerceTel's Demo Center!
CommerceTel Brief

Established in 2005, San Diego-based CommerceTel is a leading provider of telecommunication services that facilitate audience interaction with television, radio, print, web and outdoor advertising.  Using the Company's unique development environment, content owners and advertising agencies are able to develop and deliver interactive campaigns in less time, with less expense and complexity than ever before. Users of CommerceTel's services experience engaging new forms of interaction with all types of media and content.

CommerceTel's technological advantage lies in its greatly reduced capital equipment and ongoing operating costs resulting from its all-software, all-IP, interactive platform architecture.  The Company has built a unique Interactive Voice Response (IVR) transaction processing platform which, in conjunction with its IP telecom network connectivity, gives our specialized "CallFor" (C4) platform unparalleled scalability and on-demand capacity.

CommerceTel Services

The C4 Service Creation Environment supports the development of limitless applications including:

Sweepstakes, Voting, Contest Entry - Using any combination of phone, SMS and web form.

Mobile Content Distribution - Offering "off deck" distribution of mobile content including ringtones, MP3s, wallpaper, videos, and links to websites.

Dial-In Audio - Providing telephone users audio of their favorite live concert, news, sports and talk shows.

Promotional Coupons - Delivering instant promotional coupons for discounts on meals, services, events, and merchandise.

Integrated Payment Processing - Supporting PSMS, credit card and other billing and payment options.

Greetings From CommerceTel!
In this edition of the CommerceTel monthly newsletter we are proud to announce a notable partnership with NBC Universal for the The Jerry Springer Show. You'll also learn how CommerceTel's CallFor (C4)
™ system can power multiple interactive mobile marketing campaigns for ad agencies and their clients. Finally, we are excited to announce the CommerceTel Demo Center where you can interact with seven of our engaging campaigns. Enjoy!

CommerceTel Powers Fan Interactivity with "The Jerry Springer Show"

jerry springer 3CommerceTel, the leading provider of dynamic voice response and mobile content delivery solutions, is enabling fans of "The Jerry Springer Show" to participate in the show via mobile and landline phones in a wide variety of ways. Viewers are now able to call 1.888.JERRYTV to:
  • Purchase "The Jerry Springer Show" ringtones
  • Join the Jerry Springer Mobile Fan Club
  • Leave a voicemail
  • Receive weekly text messages containing "The Jerry Springer Show" trivia
CommerceTel's technology will not only enable the show to extend its brand and generate new revenue, but also develop and grow an interactive relationship with its TV audience. Jonathan Soleymani, Director of Digital Strategy, NBC Universal Domestic Television Distribution stated
 
"CommerceTel's technology gives fans a very quick and easy way to interact with 'The Jerry Springer Show.' The interface is extremely simple so that any viewer can use it instantly, and we are especially pleased with the platform's flexibility that enables us to change content and messages quickly."
 
CommerceTel's C4 system integrates voice response, text to speech, and short message service (SMS) technologies to powerful effect, facilitating over-the-phone interaction for mobile marketing campaigns.
 
"Adding interactive elements to TV shows is a powerful tool that can cement a show's link to its viewers and generate revenue at the same time," said Dennis Becker, CommerceTel CEO. "It provides a basis for ongoing communication and a platform to launch virtually unlimited interactive campaigns that will yield valuable information about viewers and their interests."
 
To read the full press release, visit our website at www.commercetel.com. To interact with this campaign, dial 1.888.JERRYTV.       

CommerceTel's C4 System Poised to Propel Ad Agencies' Service Offering

CommerceTel, the leading provider of hosted dynamic voice response and mobile content delivery solutions, is in a prime position to launch multiple interactive mobile marketing campaigns for ad agencies and their clients. Through the use of our unparalleled C4 platform, Commercetel can manage and execute multiple phone participation campaigns such as:

  • Dial in voting
  • IVR-enabled sweepstakes
  • Contests
  • Text and audio phone call alerts
  • Delivery of personalized audio and other mobile content
CommerceTel's C4 system supports a powerful platform for mobile marketing campaigns allowing advertising agencies to provide a comprehesive mobile marketing service offering for the client and the brands they support. By partnering with CommerceTel, and thus adding our C4 functionality to your advertising services, you can offer your clients the ability to further extend their brand reach. We provide a robust reporting feature allowing you to track the usage and effectiveness of a mobile campaign.

"More and more brands are looking to mobile as a new channel for developing a personal, interactive relationship with a consumer" says Dennis Becker, CommerceTel CEO. "We assist ad agencies in understanding how to execute effective mobile campaigns so that they can assist their brand clients in this developing new market."

For more information about how C4 can enhance your service offering, visit www.commercetel.com
. 

Try CommerceTel's Demo Center! 

Since its inception, CommerceTel has partnered with some prestigious companies to produce several successful campaigns. Now, for the first time, we are offering a succinct demonstration of our C4 technology's variety and functionality. We present: The CommerceTel Demo Center! By calling the toll-free number, 1. 877.667.6711, you can walk through seven of our most popular campaigns, including:
  • NPR: allows you to listen to the local and national news
  • Maxim: sends a Maxim WAP link to your mobile phone
  • Sony Pictures' Vacancy: uses IVR as interactive film promotion
  • NBC's Heroes: uses IVR to interact with viewers
  • The Jerry Springer Show: showcases ringtone and fan club accessibility
  • Six Flags/Starburst: demonstrates SMS contest entry
  • Premiere Magazine: is an ad supported alerts demo

If you think your company could benefit from our service offering, e-mail us at sales@commercetel.com and we'd be happy to set up a meeting with you and your company. To call our Demo Center, dial 1.877. 667.6711.

Upcoming Events
CommerceTel's Calendar of Events For 2008:

June:
June 10-11
MMA Forum
New York
 
July:
July 15-16
Wireless & Mobile Expo
Toronto, Canada
 
September:
September 16-18
LA Road Show
Hollywood, CA
 
For more information on these upcoming events, please visit our site at www.commercetel.com.
To stay informed about CommerceTel's latest successes, as well as stay on top to see what's coming for the future, we suggest that you click the "Subscribe" button so that you don't miss a single detail of the latest in off-deck content promotion.
 
Sincerely,
 
Megan Lopez 
Marketing Communications Manager
CommerceTel Corporation
CommerceTel Office Address:
8929 Aero Drive
Suite E
San Diego, CA 92123

Phone: (866) 622-4261
Fax: (619) 725-0958
E-Mail: info@commercetel.com
CommerceTel Corporation | 8929 Aero Drive | Suite E | San Diego | CA | 92123