OBAMA CAMPAIGN USING COMMERCETEL TECHNOLOGY TO COMMUNICATE WITH VOTERS

SAN DIEGO, Calif. – August 22nd, 2008 - CommerceTel, leading provider of interactive telecom and mobile content delivery solutions, is powering interactive voter participation solutions to the campaign of Barack Obama. The technology enables voters to dial a number, and then receive, via interactive voice response, information about voting and polling locations. The CommerceTel interface is intuitive and simple, enabling voters to get the voting information they are looking for quickly and easily. The campaign is part of Obama’s “One-Stop Early Vote” initiative, providing, in effect, a “voter hotline” to the public to access vital voter information.

“We are focused on doing everything we can to connect with our constituents and increase voter participation through leveraging the power of technology,” said Scott Goldstein, head of digital for Obama for America. “CommerceTel’s platform enables us to interact with thousands upon thousands of voters and quickly provide them valuable information through a sophisticated dial-in IVR process.”

CommerceTel’s platform is an all digital system that integrates the public telephone network with mobile networks so that any user can dial in from anywhere via a standard telephone number and receive digital audio or text content. Easier for users than texting to short codes, CommerceTel technology enables the Obama Campaign to reach massive amounts of users with vital information quickly. The voter hotline application is the second campaign CommerceTel has implemented for the Obama Campaign. Earlier, for some of the primaries, CommerceTel provided a call-in number for Obama volunteers to access precinct polling reports.

“We are very pleased to be powering such an important public service for the Obama Campaign,” said Dennis Becker, CEO of CommerceTel. “CommerceTel facilitates the delivery of content and IVR to all kinds of customers, but helping the Obama Campaign is certainly one of our most rewarding projects.”

About CommerceTel
CommerceTel is an innnovative telecom technology company focused on driving audience participation and delivering mobile content. CommerceTel is the inventor of C4, a unique, enterprise-grade platform combining the powerful capabilities of both voice and SMS text messaging to connect consumers to brands. The only system of its kind, C4 is an all-software, all-IP system that directly links the public switched telephone network with mobile messaging networks and is massively scaleable and able to process a virtually unlimited number of transactions on demand. It is integrated with multiple tier-one PSTN/ IP carriers and micropayment processing facilities as well as with carrier premium SMS billing systems. www.commercetel.com